We Help Small Businesses
Enter Their GrowthSpurt.

Content-driven digital marketing that grows organic traffic and high-quality leads for small business owners, freelancers, solopreneurs, and small teams. 

Content Digital Marketing:
Funnel-Focused for Better Leads

With us, your digital marketing will have people coming back for more insights and information. Our approach is a mixed bag.

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Content Marketing

SEO blog articles, website content, email copywriting, social media, ebooks, and whitepapers.

Content Types >>

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On-Page & Technical SEO

SEO website audit and page optimization to ensure you rank high in search results.

How Does It Work? >>

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Social Media Strategy

Post and video creation, monitoring, scheduling, and profile optimization for better engagement.

Which Platform? >>

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Marketing Strategy

Identification of target markets, competitors, and the right messaging.

Create a Strategy >>

Meet Your Digital Marketer

Laura

I’ve worked with organizations of all sizes across various industries. My journey–from being part of a team of four at a tiny startup to collaborating with a team of twenty-five at a Fortune 100–led me to one conclusion: I live for the small business community.

There’s a common misconception that effective marketing requires a massive budget or immense time, but the secret to successful marketing lies in an understanding of our human need for story.

My approach to working with small business owners builds upon their existing strengths and I prioritize articulating their value in a way that preserves their authenticity and voice. Essentially–what makes for a great story.

  • Active member of the American Marketing Association.
  • Part-time filmmaker and dedicated writer.
  • Bachelor of Arts in Architecture and Film & Media Studies from Carnegie Mellon University.
  • Master of Business Administration in Marketing from Syracuse University.
GrowthSpurt Strategies - Meet Your Marketer

FREE GUIDE

How To Hire A Digital Marketing Agency In The Next 10 Days

Clear steps and questions to ask when searching for your perfect partner.

Frequently Asked Questions (FAQs)

Is Digital Marketing Expensive?

It doesn’t have to be. As a small business owner, if you can’t swing several hundred or thousands of dollars each month, you can keep your budget low by taking the time to learn about some online marketing tools (often available for free or in “freemium” form).

Tools I recommend for DIY business owners: Google Analytics, Search Console, Ads Keyword Planner, Google Trends, HubSpot, WordPress, Survey Monkey, Moz, Canva, Instagram, Facebook, TikTok, LinkedIn, YouTube, LinkTree, ChatGPT, Claude, and more.

If you’re strapped for time, we offer reasonable pricing.

What Is the Difference Between Marketing and Sales?

Marketing teams generate demand by building awareness of a business’s services in key places. Their goal is to attract new leads and nurture existing ones, helping them understand how your business solves their problem.

Sales teams take qualified leads (those showing genuine interest) and convert them into clients. They guide people to conclude that your business is the best and only solution for their specific needs.

While marketing and sales work hand-in-hand, they have distinct roles and focus on different stages of the funnel. Understanding this distinction is important when working with a marketing agency versus a sales agency.

Read this glossary of digital marketing terms to know.

Do You Support Paid Digital Advertising Services?

We do not manage paid ads or PPC campaigns on platforms like Google, Bing, TikTok, Instagram, or Facebook. Instead, we specialize in content marketing, copywriting, social media, on-page and technical SEO, and digital strategies that build organic search volume to your website and conversions over time.

Need help with digital ads? Contact us so we can connect you with a trusted expert.