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  • Our Work
        • Market Research Survey for Food Truck ConsultantHow we eliminated market uncertainty for Food Truck Insight using a targeted market research survey and distribution guide.
        • Lead Generation for Drama Therapy BrandFueling demand for the highly praised, evidence-based ENACT Drama Therapy Method created by Author & Dramasol President, Diana J. Feldman.
        • Marketing Plan for Voice Over TalentFrom chaos to clarity. A marketing plan for a nationally-recognized voice over actor to market her talent services and expertise.
  • Services
        • Mental Health MarketingExpert digital marketing for mental health private practices and therapists.
        • Website Optimization & SEORank in the top 3 search results for traditional and AI search platforms. Optimize your website with rich media and user-friendly interfaces.
        • New Client Acquisition StrategyDevelop a personalized client acquisition strategy using market research, competitor insights, and online behavior trends.
        • Content Marketing StrategyBuild pipeline-driving online content across your website, social media profiles, email newsletters, and therapy listings.
        • Organic & Paid Social Media MarketingHighly visible and engaging social media posts, stories, and reels across popular and niche platforms.
  • Pricing
  • Blog
  • Podcasts
  • Videos
        • Be Found on InstagramUnderstand how Instagram ranks its content so you can create and then build your small business account on the popular app.
        • Empathetic MarketingLearn how empathy in marketing builds trust, connects authentically, and drives results. Perfect for authentic small business owners.
        • Therapy Sales FunnelIn this video, we discuss the three stages of the marketing and sales funnel for mental health private practice owners.
        • Creating Engaging ContentAt GrowthSpurt Strategies, we practice what we preach. Learn how we develop highly engaging and successful online content.
  • Guides
        • Digital Marketing GlossaryDon’t get lost in translation. Read the Digital Marketing Jargon glossary and confidently communicate with your marketing team or agency.
        • Therapy Website GuideYour website should be booking clients. Market your modality to your counseling niche by following our pillars of great, client-booking website design.
        • Understanding Your Business at a Glance (Downloads)A DIY worksheet that helps you break out your core service areas of your practice and target client types.
        • Campaign Brief (Downloads)A template Marketing Campaign Brief that shows you how to set goals, identify target communication channels, and measure campaign performance.
        • Agency Hiring GuideHow to hire a digital marketing agency: typical in-scope services, hiring tips, questions to ask, and how to choose the right partner for your small business.
  • FAQs

Laura Bailey-Wickins

Therapy Marketing Consultant and Owner of GrowthSpurt Strategies. Specialist with 10 years in social media, content, SEO, email, and acquisition marketing. MBA in Marketing, Syracuse University. Member, American Marketing Association.
  • Apple vs pear on smartphones
    Social Media Strategy
    April 10, 2026
    Instagram

    Instagram’s Algorithms: How Instagram Delivers Ranked Content & Its Impact on Small Business Social Media Marketing

    Instagram isn’t powered by a single algorithm. It’s a finely tuned ecosystem of algorithms across Feed, Stories, Explore, Reels, and Search, each responding to distinct user signals like usage habits, engagement, and content format preferences. This guide helps small business owners understand how content is ranked, highlighting how original content has the focus, the importance…

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Categories

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  • Market Research (1)
  • Marketing Planning & Strategy (11)
  • Search Engine & AI Optimization (8)
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GrowthSpurt Strategies LLC

New Jersey mental health marketing solo agency that drives new client acquisition for therapy practices.

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